ABA Giving Day Toolkit

Access to justice is a fundamental right, yet many individuals, especially those from disadvantaged backgrounds, are unable to receive the legal services they need to live a safe and healthy life.  ABA Giving Day is your opportunity to invest in a brighter, stronger, and more inclusive society.

By participating in ABA Giving Day, you're not just making a donation; you're investing in democracy, equity & justice.  Use the tools provided below to engage your network of family, friends, and colleagues to make ABA Giving Day a success!

Be an Advocate for Justice
  • Show your support. Post and share content on your social media and use the hashtag #ABAGivingDay every time.
  • Donate early and ask others to join you. Send an email to those in your network about how their gift will make an impact.
  • Send 5 text messages to your network.  Tell those you know to visit givingday.americanbar.org and join you in making a donation.
Pre-Giving Day
  • Get a sneak peek at givingday.americanbar.org to discover how your #ABAGivingDay donation will advance democracy, equity & justice.
  • On #ABAGivingDay, 100% of all donations go directly to the program of your choice. Donate TODAY to advance democracy, equity & justice! givingday.americanbar.org
  • It’s almost here!  Give early and join me in being one of the first #ABAGivingDay donors to make a gift online (givingday.americanbar.org) and help create a fairer, more inclusive world.  
  • It Starts with You! #ABAGivingDay is about more than just dollars; it's about creating a world where democracy, equity & justice are accessible to all. Donate today! givingday.americanbar.org
  • #ABAGivingDay is defined by passion. YOURS. Preview ABA programs that bring us closer to a world where democracy, equity & justice prevail.  Your support matters! givingday.americanbar.org
 On Giving Day – October 26
  • #ABAGivingDay is TODAY! Join me and become part of a powerful community of ABA donors, members, and volunteers with your charitable gift. givingday.americanbar.org
  • #ABAGivingDay is in full swing, and your support is needed to advance democracy, equity & justice. Make a difference today! givingday.americanbar.org
  • On #ABAGivingDay, every gift matters! Every donor counts! Join me and make your gift at givingday.americanbar.org to advance democracy, equity & justice.
  • We believe in a world where everyone's voice is heard, and justice prevails. Your donation on #ABAGivingDay brings us one step closer to that vision. givingday.americanbar.org
  • Believe in the power of the law to advance democracy, equity & justice. Your #ABAGivingDay gift transforms lives through legal services. givingday.americanbar.org.
Post Giving Day
  • THANK YOU for donating on #ABAGivingDay. Your gift advances democracy, equity & justice across the country and around the world. Gifts are still arriving, and we will keep you posted on the total amount you helped raise.
  • #ABAGivingDay was yesterday but it’s not too late to make a difference! You can still donate at givingday.americanbar.org to help advance democracy, equity & justice. Your gift, large or small, will make a difference!
Email Templates
Pre-ABA Giving Day

Subject Line: October 26th will change lives.

Great news!  On October 26, you can make a difference that truly matters by participating in ABA Giving Day, and I wanted to share how you can help change lives with just a click. 

 At the American Bar Association, we believe in the power of the law to advance democracy, equity & justice.  ABA Giving Day is your opportunity to bridge the justice gap and protect the rights of low-income individuals, victims of domestic violence, displaced immigrant children, and vulnerable senior citizens.

Invest early and help build momentum for ABA programs that build a more just society.  Every dollar that you give will change lives.

Visit givingday.americanbar.org to learn how you can make an impact across the country and around the world.

ABA Giving Day

Subject Line: October 26th will change lives.

Today is ABA Giving Day!  I am thrilled to share that I gave to support legal services, and you can too.

It takes a collective effort to transform lives and protect the well-being of our communities. Join me in making a difference that really matters and supporting programs that change lives.

I donated because I believe in the power of the law to advance democracy, equity & justice. You gift – whether $5, $50, or $500+ – is guaranteed to make a difference.  Every gift matters! Every donor counts!

Post-Giving Day

Subject Line: Thank You for Making This Possible.

THANK YOU for making ABA Giving Day such a success! You helped raises over $$$ and more gifts continue to arrive online and by mail.  We could not have done it without you! We look forward to keeping you informed about the ongoing impact your collective support has on our communities.

Thank you for Advancing Democracy, Equity & Justice!

Sample Text Messages
Pre-ABA Giving Day:

I’m participating in ABA Giving Day and just donated to [Entity/Program Name].  I wanted to share the news because I know you believe in a just and inclusive society.  Will you join me in making a gift? givingday.americanbar.org

 On ABA Giving Day:

ABA Giving Day is here! In the next 24 hours, we’re looking to reach our goal of [$$$] for [Entity/Program Name].  Will you help? givingday.americanbar.org

Post-ABA Giving Day

The results are in!  More than [$$$] was raised for [Entity/Program Name].  Thank you for helping us reach our goal.